RFID is more than advanced barcode

2022-10-23
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Giving full play to the advantages of RFID is not only advanced barcode

should a good solution know-how be proposed by the system manufacturer? Or should it be raised by business owners? In terms of the structure of the whole information flow, RFID is mainly responsible for the last part of the information flow - the connection with goods. Therefore, if you want to make good use of all the advantages of RFID, it is not impossible to rewrite part of the whole information flow inside and outside the enterprise (from the internal ERP to the whole supply chain may be passive). In this case, the process transformation of the whole large system is not just the introduction of RFID into the manufacturer, Business owners must also bear a certain degree of responsibility. After all, in the company's operation and management know-how, no one knows better than the enterprise, and often only business owners can really give a clear answer to the process transformation

rfid (radio frequency identification) is a kind of wireless identification technology. Because this technology has the characteristics of "non-contact automatic identification" and "difficult to forge", in practice, using this technology can strengthen the sensing ability of physical objects, thus extending the tentacles of electronic information management, and making the connection between the real world and the information world closer. In management, Undoubtedly, it also expands the horizons of managers, so that managers can grasp more timely and useful information in a shorter time to make management decisions

but can RFID really have different values? Or is it at best just a "relatively advanced barcode" from a manufacturer of special testing machine for steel pipe scaffold

if we just want a more advanced bar code, let's change the original bar code system into RFID system. Won't this solve the problem? Even, the cost of RFID chip itself is much higher than that of bar code. Therefore, some people believe that the emergence of RFID, especially for upstream suppliers, has little so-called benefits except the increase of manufacturing costs and transportation costs

therefore, from the perspective of "identity recognition", we have to admit that RFID is just a relatively advanced barcode. However, such an answer may not be comprehensive. This reminds me of another example of the evolution of old and new technologies: pencils and ball pens

"ballpoint pen" is just a relatively advanced pencil

in terms of function alone, "ballpoint pen" is simply used to "write" things. If we only look at this point, we may have to admit that "ballpoint pens are at best just advanced pencils". But in terms of cost alone, I remember when I was a child, a brand-new pencil was 0.5 yuan, while a Yutu brand ballpoint pen was 3 yuan, which was a full six times the price difference. Therefore, ballpoint pens had little opportunity to gain a foothold in this market

however, has the "ballpoint pen" been put in the cold because of this

unexpectedly, a few years later, the ballpoint pen did not lose the battle because of its high unit price. Instead, it continued to introduce new ones: 0.2, 0.3 extremely fine words, thick heads, green, purple, gold... And even launched a variety of peripheral products - from ballpoint pens, erasers, correction fluids, to the current correction stickers... It is interesting that the unit price of these peripheral products is much higher than the original products

ballpoint pens with the same function and high unit price create more business opportunities than pencils with low cost and easy modification. It also has the function of "writing". Why do consumers choose ballpoint pens with higher unit prices? Can such a key factor and successful mode that cause high unit price ballpoint pens to successfully seize the market also be applied to RFID

what is the value of RFID? While thinking about this problem, we should start from the advantages of RFID. In addition to the relatively expensive cost, what advantages does this "advanced barcode" have that barcode cannot replace? Let's think further along the idea of ballpoint pen and pencil:

first, convenience

first of all, in terms of convenience, the convenience of ballpoint pen is much more convenient than pencil. You can write with it. There is no problem of sharpening pencil, and there is no problem that the pencil head will be blunt. In use, ballpoint pen simplifies a lot of work processes, so that users can write heartily. What about RFID? Unlike ordinary bar codes, RFID has the ability of long-distance penetrating inductive recognition, which can only recognize objects and read data under the coordinated operation of hands and eyes. Therefore, through the use of RFID, the waiting time for data scanning in the past is gone. Therefore, in terms of convenience, RFID is the same as the ball pen, which is better than bar code

II. Preservation

again, in terms of preservation, due to different materials - the ball pen is used to support the development of the medical device industry in the fields of software development. Oily ink and pencil are used with toner. As long as the paper itself is not damaged, the text content written by the ball pen is almost invisible, but the pencil is not, It is easy to fall off or blur or disappear completely due to the friction of other objects (such as eraser). Similarly, the RFID tag itself has the advantage of its own material. In terms of preservation, RFID is also the same as the ball pen, which is better than the general bar code

of course, some people will think as follows: in terms of preservation, RFID has a relatively large advantage, but based on the "difficult to forge" feature, the content of RFID tags is not easy to modify, but its convenience is also relatively greatly reduced

for this, I usually use the example of ballpoint pen to respond from the following two perspectives: first, in terms of the behavior of "writing", is it normal to write wrong words? If it's not normal, we don't need to give up the convenience of the ball pen in writing for the "exception" that only happens once in a long time? I think the ideal way is to avoid the occurrence of "wrong words" by trying to think of changes in administrative procedures (for example, really think about the words to be written carefully in the brain)

rfid is the same. We should think about how to change the process to avoid abnormal problems (such as high error rate and difficult modification), rather than denying its convenience

rfid has the benefits of convenience and preservation. The reason why it does not meet the desired effect is that enterprises do not consider process changes when importing RFID

only by cooperating with process changes can we really make good use of the advantages of RFID

I think the word "advanced barcode" is wrong for everyone. No matter enterprises or system integration manufacturers providing RFID solutions, when importing RFID, everyone is constrained by the usage habits of barcode (because their expectation for RFID is relatively advanced barcode). Therefore, we often find that before and after importing, In addition to the original barcode system changed to RFID system, other information flow and physical items (products, personnel, raw materials) have not changed much. Just think, what will happen if we still use the workflow we used to use pencils when using ball pens? The ballpoint pen is sent to the pencil sharpener for sharpening. In this way, if the use of barcode ignores any one step habit to use RFID, of course, in addition to the increase in cost, there will be no other benefits

therefore, in the application of RFID, both enterprises and system integration manufacturers providing RFID solutions should rethink that what can be adjusted or omitted in the overall operation process of the enterprise with the introduction of such a new technology? Through the omission of business processes, enterprises have the opportunity to reduce unnecessary costs, and through the adjustment of data transmission processes, enterprises also have the opportunity to accelerate or penetrate internal management information. If the system integrator only focuses on RFID tags and reading heads, without putting forward a perfect plan for the overall process, it certainly has no value, or even business opportunities

the focus of it has always been not on it technology itself, but on how technology can be practiced or strengthened in application (sometimes I really have to agree with Nokia's saying: technology comes from human nature.) Many RFID manufacturers or media can give us a lot of pure technical data and data, but the key is whether such technology really meets the needs of enterprises in terms of "human nature" -- business

rfid import is a joint discussion between enterprises and vendors. After reading the above discussion, some people may throw the problem to RFID solution providers and think: "these solution providers have a short vision and do not make a good reflection on the process and function. Therefore, they can't come up with a good solution. Of course, RFID has no business opportunities." It is also a fact that the situation today is caused by the vendor's failure, but the problem is not so simple

for example, when purchasing, the enterprise is only willing to pay the cost of RFID hardware, rather than pay the sender of know-how (most of them are stupid). Even, some ask manufacturer a how to do it, and then ask manufacturer B to do it, and pay manufacturer B a simple hardware fee. At this time, manufacturer B is broken, so who is it? Manufacturer B? Or enterprise

what's more tragic is that manufacturer a may not be able to support people with know-how applications because it can't receive cases, and finally face bankruptcy. Over time, no manufacturer is willing to do projects that require long-term planning and deep technical connotation, and everyone has to become "short-sighted" in the end. In fact, similar problems are common in China: the cost of consultants and know-how is sacrificed in the "buy hardware and give away services". Finally, talents are only willing to sell hardware, and no one is willing to talk about know-how and services. The quality of know-how and consultants provided by Taiwan's information industry is also increasingly "sinking" under such a vicious circle

what we can think about further is: should a good solution know-how be proposed by the system manufacturer? Or should it be raised by business owners? In terms of the structure of the whole information flow, RFID is mainly responsible for the last part of the information flow - the connection with goods. Therefore, if you want to make good use of all the advantages of RFID, it is not impossible to rewrite part of the whole information flow inside and outside the enterprise (from the internal ERP to the whole supply chain may be passive). In this case, the process transformation of the whole large system is not just the introduction of RFID into the manufacturer, Business owners must also bear a certain degree of responsibility. After all, in the company's operation and management know-how, no one knows better than the enterprise, and often only business owners can really give a clear answer to the process transformation

you say RFID is a relatively advanced barcode? From the perspective of technical cost, it may be so, but if you say that it is "only" an advanced barcode without any new uses, I have reservations about this. Compared with bar code, RFID can help enterprises achieve faster, more convenient and more transparent goods management. In today's era of rapid response and immediate decision-making, the efficiency of goods management provided by RFID is exactly what enterprises need, and business opportunities are created in this demand

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